So, what happens when social media meets music? Read on to find out how social networking is affecting the music industry.
In this ever-changing world if there’s one thing that remains constant, it is the effect that music has over us. It holds the power of completely transforming the atmosphere and works like magic on our souls. On the other hand, we have another powerful concept called social media. Ever since its inception in the early 2000s, our lifestyle has come to heavily revolve around this online space. Blogging, social-gaming, photo-sharing, business networking, socializing- there is so much that we can indulge into. Social media has enabled us to stay connected and share a huge part of our lives.
It also portrays as an excellent platform to not only share our opinion with the world, but also our talent. Facebook, SoundCloud, Spotify, Shazam and Apple Music are some of the other major names that have brought some good music into our lives. Vinfotech helps build such strong social media platforms with just the right features and functionalities that can gather great user engagement.
With social media apps like Instagram, Snapchat and Twitter, we can now get glimpses into the lives of our favorite celebrities. Likewise, they too can reach out and connect with their fans for an unfiltered feedback of their work. This has been one of the biggest shifts for the music industry as well. The musicians can communicate with their audiences and understand ways of aligning their skills to our tastes.
Earlier, major labels had a monopoly over the kind of music that would reach the audiences. Not only did this restrict the artists from trying new forms of music, but the record labels would pocket most of the profits too. This curbed the growth of budding and independent artists who wished to experiment with new forms of music and create something completely different from the mainstream music. Thus, the social media frenzy liberated these artists from the pains of rejection from those record labels and uplifted them enough to reach us directly.
Apart from helping us stay connected to the world, social media shapes our minds in so many ways- allowing us to explore our taste in all possibilities that exist.
Some of the biggest stars who owe their career to social media are Justin Bieber, Shawn Mendes, Charlie Puth, James Bay, The Weekend, Alessia Cara and Ed Sheeran. Pure talent and a zeal to share it with the world changed their status to the “stars” that we can’t get over. They started out with home-made recordings that struck a chord that didn’t require any PR.
There are more than 2 billion monthly users on Facebook today, and the average time an individual spends on social media is 1 hour 40 minutes. These statistics lay emphasis on how easy it is for the artists to spread the word about their upcoming songs, music videos and concerts. These constant social media interactions with their fans help musicians boost the sales of their albums, concert tickets and merchandizes. Another new concept that has recently seen the light of the day is ‘crowdfunding’. With tactful publicity and a lot of talent, artists can raise funds and afford high-end recording of their new work.
With Vinfotech’s vSocial framework, we can help you build an amazingly engaging social media platform dedicated to the music industry. After over 25,000 hours of development, vSocial consist of top notch features and functionalities that can quickly incorporate just about anything to your upcoming social media platform. Well-developed security measures, file sharing, polls, discussion space, groups, events, pages- you name it and you got it.
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Vinfotech creates world's best social networks for employees, brands, interest groups and sports fans. We promise initial set of real engaged users to put turbo in your social network growth. Our award winning software vSocial™ allows us to build stellar customized communities faster and better. Our customers include Aston Martin, Burberry, Arabian Gulf League and Snapdeal.
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